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Know about and create Connections

Updated over 2 weeks ago

Tapistro uses Connections to securely integrate with external tools and services to fetch information that is used during journey orchestration.

The Connections dashboard lists your existing Connections. You can edit or delete these from the dashboard.


You can create a new Connection to connect with a supported external tool or service. When creating a Connection, you authorize the secure access using an applicable authentication method.

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To create a new connection, follow these steps:

  1. Log into your Tapistro account and select Connections in the left sidebar.

  2. Select New Connection in the upper-right area. Specify a name of the connection. You use this name for your own reference to identify the connection later.

  3. Specify a source in the Type field from the list of supported external services. The authentication method is automatically selected as OAuth2 or API key, based on the source selection.

  4. Provide authentication details. Provide API key pair or select the authorize button.

Ignore the other fields.

To edit a connection, hover the pointer over an existing connection, select the pencil icon, and follow the above steps. Recreate an existing connection if you re-generate the API key or rotate it.

You can securely connect the following external services with Tapistro, using OAuth2 authentication method.

Service

Category

Description

HubSpot

CRM, Channel

CRM platform for managing marketing, sales, and service workflows.

Salesforce

CRM

Leading CRM system for customer management and pipeline tracking.

Slack

Channel

Messaging platform for internal team communications and notifications.

Gmail

Channel

Google’s email platform to send and receive emails.

LinkedIn Ads

Channel

Manage B2B ads and audiences on LinkedIn.

Outreach

Channel

Automate sales prospecting and outbound sequences.

You can securely connect the following external services with Tapistro, using the API key that you generate in the service. If you rotate your API key or generate a new one, recreate the connection.

Service

Category

Description

Enrichment

B2B sales intelligence and engagement platform.

Enrichment

Find and verify professional email addresses.

Channel

Cold email outreach management at scale.

Channel

Personalized email campaigns and multichannel sequences.

Enrichment

Clean and validate your email lists.

Enrichment

Real-time email list verification service.

Channel

Sales engagement platform to streamline outbound communication. Add apiRegion in Config. It is usually us1, us2, or us3, but check with Outplay team. Add Client Id in principal and Client Secret in Authentication.

Channel

LinkedIn and email automation tool for outbound leads.

Channel

AI-driven multichannel outreach and lead generation tool.

Signals

Lead generation and enrichment service.

Enrichment

B2B prospecting and sales lead platform.

Enrichment

Sales and marketing intelligence platform with deep company/contact data. Add ZoomInfo Private Key to Authentication. Client Id in the Principal field. Add userName attribute in config and set it to your username.

In addition, we use a few more integrations internally to enrich our AI and lead-generation capabilities. These connections are directly managed within Tapistro and you don't have to add or authorize these.

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